KREATIVE PROCESS
This is Arthur Kar's concept for different means of transport. He made a whole range of clothes around this Pink & Blue design.
The first Covering plan saw the light of day in March 2022, with the idea of being completely different from the other cars in the championship. As well as being different, it had to fit in with the clothing collection project planned for the middle of the season. As you can see, the idea of the gradient was reversed in the foreground (pink took the place of blue on the ArtCar), and the official championship logos were not yet in place.
On April 12, 2022, the ArtKar "KARACING" was born at the Martinet by Alméras team HQ in south of France. Here you can see a short extract of the Covering being applied to the car.
The ArtKar is finally presented for the first time on April 15, 2022 at the first race of the Porsche Carrera Cup France season at Nogaro.
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The sportswear collection was launched on June 25, 2022 with the ArtKar, as well as all the types of transport presented in the streets of Paris.
The ArtKar driver also needed a special outfit for driving.
Here's the first porotype of flame-retardant underwear.
This is the special outfit worn by driver Arthur MATHIEU during the Porsche Carrera Cup France 2022 season.
The helmet and suit have been made to match the ArtKar throughout the 2022 season.
To share his ArtKar project with the public as fully as possible, Arthur MATHIEU decided to manufacture a limited edition of 153 1/18th scale models of his car, with the help of SPARK FRANCE and its partner MCDONALD'S (all sold out).
